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August 22, 2019

FYI – Kids are Awesome Brand Ambassadors + Influencers.

Back To School
Back To School
To Prove To Dad That I’m Not A Fool
I’ve Got My Lunch Packed Up,
My Boots Tied Tight,
I Hope I Don’t Get In A Fight
Back To School
Back To School
Back To School…

The kids are back in, the moms are free, the older kids are on their own, homework – ugh, everyone’s checked out by 9pm – the struggle is real. What in the world does this have to do with your marketing?, you might ask.

Depending on who you’re targeting with your branding, this is great opportunity. Maybe kids, men or women? Umm… that covers just about everyone, right? Teachers, parents, and students are your audience, no matter your brand, one or more of these probably hits your mark.

By designing and providing them with a cool incentive, gift, prize or needed tool for their tasks, your brand will get much love and use thru the whole school season, not just at the startup! The key is quality, cool and useful.

The opportunities to market are endless, here are a few to consider now and throughout the school year:

  • School Spirit
  • Bookstore
  • Athletics
  • Alumni Gifts
  • Teacher Appreciation
  • Activities + Fairs
  • College Fairs
  • Orientations
  • Staff Uniforms
  • School Supplies

What the heck? – What’s that mean for us?

Need to market to kids? How about a fun night light or alarm clock to help with the am fight. 

Moms? They’re gonna like that alarm too, but a new lunch box she doesn’t need to buy works well also. Maybe a first-week survival kit too, just for her.

Dads? Coffee is in order. Branded coffee inserted in a new “get in the car, we are late” stainless tumbler for the win.

College Students? Be their new fav. sweatshirt. The one they grab when they’re 20 min late to class, and the one they actually wash because it’s so soft and always worn.

Teachers? Oh, they love supplies. Brand anything they can use in class and your company is a savior – send through-out the school and you might as well have just thrown branded dollar bills off the Empire State  building. 😀

Let us help you find the best product to get your message across to the people that need to see it… Every. Day.

Check out our education ideas here

There’s so much more! Give us a shout, and we’ll help you create new brand fans! or 843-884-4280

topics: Marketing Tips
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